Portuguese movie industry news - Portugal wins the most awards at the World Tourism Film Awards 2023.
The International Committee of Tourism Film Festivals (CIFFT), an affiliate member of the World Tourism Organization (UNWTO), is a globally recognized platform dedicated to promoting excellence in tourism-related audiovisual content. The Awards ceremony in Valencia marked the recognition of the World’s Best Tourism Films in five competitive categories: Tourism Destination Cities, Regions, Countries, Tourism Products, and Tourism Services.
These are the Top 4 countries with the best Tourism promotion film in 2023
1 – Portugal & Switzerland
Portugal emerges as one of the countries with the most awards at the World Tourism Film Awards 2023. The creative agency Lobby Films & Advertising won the 1st place in the Tourism Services category for one of the best tourism promotion films in the world , “Alma de lã” (Soul of Wool).
Portuguese ad “Alma de lã” was created for New Hand Lab, a creative laboratory with several resident artists, that is located in the 170-year-old building of an old wool factory in Covilhã. The ad conveys how an industry that did well in the past went through a phase of decline until it closed and shows how the sector can be reinvented and become a dynamic space that is alive both socially and artistically.
Portuguese ad “Monção deixa marca” (Monção leaves a mark) also won first place in the Public Choice category.
Switzerland Tourism also stands out by winning 1st place in the Countries and Tourism Products categories at the World’s Tourism Film awards 2023.
2 – Turkey, Spain & Portugal
The Türkiye Tourism Promotion and Development Agency makes a significant impression by winning a number of awards including 2nd place in the countries category.
The Catalan Tourist Board won multiple awards including 2nd place in the Region category as well as 2nd place in Tourism Products category. Spanish organizations such as Visit Valencia, Madrid Destino, Mirador torre Glòries, and Turismo de Islas Canarias were also featured among the World's Best Tourism Films.
Portuguese Ad “Remote Workers from Cascais” won the 2nd place in the Cities category.
3 – Portugal & Turkey
The Portuguese promotional video about stargazing “A um palmo do Céu” was awarded the 3rd place in the Tourism Products category for the video produced for the Pampilhosa da Serra Municipality.
Portuguese video “Our story in every bottle” about Quinta da Pacheca also won 3rd place in the Tourist Services category. Portuguese organizations Visit Cascais, the Monção Municipality, and Quinta da Pacheca were all recognized at the World Tourism Film Awards 2023.
The Türkiye Tourism Promotion and Development Agency also made a significant impression by winning a number of awards including the 3rd place in the cities category.
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