Portugal investment news - Yves Rocher, the number 1 cosmetics brand in France, invests in an e-commerce platform in Portugal.
The beauty and cosmetics sector is the 3rd most purchased category of products online in Portugal and Yves Rocher, that is a global French skin care and cosmetics company, has re-positioned its brand to be closer to its Portuguese customers.
Yves Rocher is among the Top 10 cosmetic brands in Portugal where the French company has been steadily increasing its market share in the cosmetics market segment.